If you followed Oprah Winfrey, the popular American television show host, then you remember her marketing and endearing strategy of dishing out goodies, an act that left her audience squealing with excitement, like mice in a cheese factory.
It is an art President William Ruto seems to have adopted of late, and perfected – at least where affordable housing is concerned – that anyone who attends his functions gets a house, or a promise of one.
/* Container styling */
.fade-out-overlay {
position: absolute;
top: -80px;
left: 0;
width: 100%;
height: 60px;
z-index: 1;
background: linear-gradient(to bottom, rgba(255, 255, 255, 0), rgba(255, 255, 255, 1));
}
.paywall-container {
position: relative;
max-width: 100%;
margin: 0 auto;
padding: 25px;
border: 1px solid #e0e0e0;
border-radius: 8px;
box-shadow: 0 2px 10px rgba(0, 0, 0, 0.1);
background-color: #ffffff;
}
.paywall-container h2 {
text-align: center;
display: none;
}
.paywall-container a {
text-decoration: none !important;
}
/* Header styling */
.paywall-header {
font-size: 24px;
font-weight: bold;
margin-bottom: 15px;
color: #333333;
text-align: center;
}
/* Price highlight */
.price-highlight {
font-size: 20px;
font-weight: bold;
color: #d40511;
/* Red color similar to MailOnline */
margin: 15px 0;
text-align: center;
}
.price-highlight .original-price {
text-decoration: line-through;
color: #777777;
margin-right: 0px;
}
/* Divider line */
.divider {
border-top: 1px solid #e0e0e0;
margin: 20px 0;
}
/* Subscribe button */
.subscribe-button {
display: block;
width: 100%;
padding: 12px;
background-color: #d40511;
color: white;
border: none;
border-radius: 4px;
font-size: 25px;
font-weight: bold;
cursor: pointer;
margin-bottom: 20px;
transition: background-color 0.3s;
text-decoration: none;
}
.subscribe-button-green {
/* display: block; */
width: 50%;
padding: 12px;
background-color: #EE193A !important;
color: white;
border: none;
border-radius: 4px;
font-size: 25px;
font-weight: bold;
cursor: pointer;
margin-bottom: 20px;
transition: background-color 0.3s;
text-decoration: none;
}
.subscribe-button:hover {
background-color: #b0030e;
text-decoration: none;
}
/* Features list */
.features-list {
margin: 20px 0;
padding-left: 20px;
list-style: none;
}
.features-list li {
margin-bottom: 10px;
list-style-type: none;
position: relative;
padding-left: 25px;
list-style-type: none !important;
}
.features-list li:before {
content: “✓”;
color: #d40511;
position: absolute;
left: 0;
font-weight: bold;
}
/* Existing subscriber link */
.existing-subscriber {
text-align: center;
color: #555555;
font-size: 14px;
}
.existing-subscriber a {
color: #d40511;
text-decoration: none;
}
.existing-subscriber a:hover {
text-decoration: underline;
}
@media (max-width: 768px) {
.subscribe-button-green,
.subscribe-button {
width: 100% !important;
box-sizing: border-box;
}
}
Uncover the stories others won’t tell. Subscribe now for exclusive access
Subscribe Today & Save!
Unlock the Truth Now 》
Unlimited access to all premium content
Uninterrupted ad-free browsing experience
Mobile-optimized reading experience
Weekly Newsletters
MPesa, Airtel Money and Cards accepted
Access this article for Ksh5 only
Already a subscriber? Log in
Follow The Standard
channel
on WhatsApp
If you followed Oprah Winfrey, the popular American television show host, then you remember her marketing and
endearing strategy of dishing out goodies
, an act that left her audience squealing with excitement, like mice in a cheese factory.
Follow The Standard
channel
on WhatsApp
By Graham Kajilwa