Audio By Vocalize Governor Anne Waiguru, Tharaka Nithi Governor Muthomi Njuki and his deputy Nyaga Muisraeli at Ura Gate Cultural Festival in Tharaka County. [Phares Mutembei, Standard] For decades, Kenya’s cultural heritage and indigenous knowledge sat quietly at the margins of economic planning; respected and preserved, but rarely monetized. Little did we know the value of this knowledge. Its importance to a robust economy, its ability to drive innovation and empower rural economies, and the money that can be earned from it by niche industries like ethical fashion, organic agriculture, and traditional medicine. Today, we are shifting that narrative. What…
