Author: By Esther Waititu

Esther Waititu, Chief Financial Services Officer, Safaricom. [File Courtesy] As the roar of the fans, thrill, and adrenaline rush of victory subsides, after the locker room pats on the back and victory chants, for sportsmen and women, their financial well-being echoes louder. For athletes, financial health is not just an advantage, it is a way to protect themselves from financial fraud, retirement plans, and negotiate the terms of their contracts. Financial literacy allows the athletes to secure long-term success cushioning them against injuries, retirement and other matters that might arise. Going pro can be exciting but also unpredictable. Careers can be short with unsteady income requiring intense financial planning…

Read More