President William Ruto at Lumumba Estate Affordable Housing in Kisumu. [Michael Mute, Standard] “Image is everything”. Despite this saying, it is practically impossible to display a flawless image by an individual, corporation or a government. This is because of the varied factors at play in determining which image is on display at any given time. Public relations, a branch of communication classifies image into five types namely, current, wish, multiple, mirror and corporate. Despite efforts to have a desirable image, the current regime is unable to display an image that rhymes with its manifesto and the aspirations it gave to…