Safaricom CEO Peter Ndegwa addresses participants during the 2025 sustainable business report launch. [Wilbrforce Okwiri, Standard] Safaricom’s issuance of the first Sh15 billion tranche of its Sh40 billion domestic medium-note programme (MTN) is a boost to Kenya’s capital markets and a vote of confidence for the future of the country’s technology sector. The MTN, containing an option to raise an additional Sh5 billion subject to demand, is heavily predicated on green energy projects and is tax-exempt, providing investors an opportunity to make gains on Safaricom’s sustainable business programme. This comes on the back of a volatile capital market in Kenya…
Author: By Oscar Magu
The deployment of AI and ML tools presents a growing opportunity to improve customer engagement and boost revenues for financial services providers. [iStockphoto] Financial service providers are increasingly turning to artificial intelligence (AI) and machine learning (ML) technologies to enhance customer engagement, in what could alter traditional dynamics of how companies interact with their customers. Analysis of annual reports from leading financial service providers and telecommunication firms in Kenya indicates broad adoption of AI and ML technologies in various tasks including, customer segmentation, scoring and analysis of customer feedback. This points to one of the pivotal shifts in how adoption…