About seven months after he took over Safaricom as chief executive, Mr Peter Ndegwa presented a new strategy to the telco’s board. He was proposing to transform the firm through a conversion – from a telecommunications company into a technology company.
While Safaricom had long established itself as the biggest and most profitable company in Kenya and the region, it could do more, he argued.
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About seven months after he took over Safaricom as chief executive, Mr Peter Ndegwa presented a new strategy to the telco’s board. He was proposing to transform the firm through a conversion – from a telecommunications company into a technology company.
By Esther Dianah