Mexican digital creator César Gastélum, popularly known as “Cesarín” or “Compasexor,” was shot dead on Tuesday evening, August 4, during a livestream in Culiacán, Sinaloa.
The shooting happened at about 8.15 pm local time outside a KFC restaurant in the busy Tres Ríos commercial district.
In a video seen by TNX Africa, Gastélum, who had nearly 600,000 followers on TikTok, was taking part in a delivery driver-themed content challenge alongside fellow creator Alejandro Fierro.
The pair, dressed in orange courier jackets and reflective vests to resemble food delivery riders, were streaming live on Fierro’s Kick channel when two men wearing full-face helmets approached them on a motorcycle.
?Mexican Influencer César Gastélum Shot Dead by Gunmen on Motorcycle Outside KFC in Culiacán, Sinaloa While Livestreaming Delivering Orders on Kick!
Alejandro Fierro Had a Bad Feeling When First Seeing The Gunmen on The Motorcycle 2 Minutes Later Coming Back and Killing César pic.twitter.com/rJL35XKIjS
— Azul (@5amAzul) August 5, 2026
The men asked whether the group was waiting to collect a food delivery. After they replied that they were not, the riders drove away.
The brief encounter left the creators visibly shaken. During the livestream, Fierro admitted he felt uneasy, while Gastélum said the interaction had also unsettled him.
About two minutes later, the motorcycle returned.
One of the suspects pulled up beside Gastélum and fired a single shot to his head at close range, killing him instantly before speeding away with the rider. The livestream ended abruptly.
Fierro and the rest of the production crew were not injured.
Emergency responders initially believed Gastélum was a food delivery rider because of his high-visibility clothing before forensic investigators confirmed his identity.
Officers from the Sinaloa State Attorney General’s Office cordoned off the scene and launched a manhunt for the attackers.
Although Culiacán has been gripped by violence linked to rival factions of the Sinaloa Cartel, authorities have not linked the killing to organised crime. No arrests had been announced by Wednesday.