Kenya’s banking sector has embraced digital transformation at an impressive pace, especially in transactional services. The Banking Sector Innovation Survey 2024 by the Central Bank of Kenya shows that 98 per cent of financial institutions have adopted mobile platforms through apps or Unstructured Supplementary Service Data (USSD) to enhance customer convenience and operational efficiency. However, while basic banking has gone digital, the CBK report notes, wealth and investment management remain among the least digitised segments of the financial services sector. Follow The Standard channel on WhatsApp Traditionally, wealth management has relied on a personalised, consultative model built on face-to-face engagements…